Day Watch Film Trailer! Watching movies "online free of charge" is a common practice. Even for movies which may have not even visited DVD yet there are sites everywhere where people can post movies to view that people have secretly taken videos camera into a movie showing and recorded your entire movie with their computer. After that all it takes is a search with the internet to locate said movie. While the experience isn't same as paying for it and seeing it inside the theater people that just want to visit a movie can discover myriads of places online to observe.
Even YouTube has places for fan videos that disguise themselves as places to look at movies online. Piracy was previously getting bootleg copies of VHS tapes and DVDs but now movie piracy could possibly be even harder to control thanks to the internet.
Financial Fallout
Movie piracy cost U.S. movie studios over 1.3 billion dollars in 2005 mostly as a result of internet in an article posted to Torrent Freak. A 2004 survey conducted with the Motion Picture Associated of America claims that relating to 3,600 web users surveyed 24 percent said that they downloaded a show online according to an article in PC World. Surely the numbers has to be even more right now. Further, 69% from the respondents felt that downloading a motion picture online had not been a "major concern."
More recently, downloading movies and streaming them to internet is really prevalent in Spain that that amount of DVD stores has dropped 25% since 2003 along with the illegal pirating of movies is threatening to finish the DVD industry in Spain altogether. Business Insider quoted Michael Lynton of Sony as saying "Spain is around the brink of no more being a viable niche for us." This was in late March of 2010.
The condition in Spain could be a Catch-22. If DVDs are no more sold in Spain then the niche for pirated copies of movies may a lot more lucrative and pirates could get more creative plus much more ardent for that product. Just like making drugs illegal the demand won't go away so prices will spike with an entire illegal hacking community may develop and things may get a lot more out of control.
Perhaps another reason for piracy besides not spending money on expensive movie tickets is spoofed with this piece on Business Insider. Like movies within the theater, DVDs have previews, trailers, and advertising with them. When you can watch a pirated copy without ads that merely simply extends to the movie without 10 mins worth of advertising, possibly the feeling of apathy in your consumerist contemporary society is reaching a breaking point.
Anti-Piracy Measures
France and Britain are leading the way in anti-piracy measures. In a New York Times article in March of 2010, Parliament is on the verge of considering a law that will allow authorities to fully cut off internet connection to people that download movies illegally on the internet. France has passed a law as such but has yet to implement it. Civil liberties groups are watching what the law states closely and so are wary the measure might go too far.
While these laws are made to protect a niche industry from falling in value, again we must point to illegal drugs as an mirror to movie piracy. The problem with drugs aren't the tiny time dealers that are trying to make a living when they do not know any other way however the large suppliers and drug cartels who allow them to have the drugs in the first place. Movie downloaders are some of the same way. The problem really should not be the people who watch movies for free for free but those that pirate the films and put them about the internet in the first place. Cut off the head as well as the body dies.
In late March of 2010, The Hollywood Reporter posted a selective article stating the US Copyright Group has sued more than 20,000 torrent users for illegal piracy of movies. Another lawsuit is forthcoming that targets a lot more than 30,000 users for five particular movie titles. It appears the film market is not taking this lightly.
New Formats
Blu-Ray discs and also the new 3-D format can help to tackle the piracy condition in their own way. If a film is being touted as only able to be affecting 3-D it would be tougher to get a copy from it straight from a camera version taken inside the movie theater. The DVD will be the only way to view it.
Another strategy to combat piracy is to make online services like Netflix cheaper. What you would lose in price could be made up for in volume. Perhaps making movie ticket prices a bit cheaper would help too. There are all sorts of things the film industry are capable of doing in order to combat piracy which includes nothing to do with filing case.
For all of these measures being come to sue those who break the law you can find always sites like YouTube that frequently can't match illegal downloads. Episodes of tv shows, movies, plus more can be found on sites like YouTube, Veoh, and LiveVideo all totally free. Until those websites can be more vigilant about getting rid of copyrighted content then individuals will continue to watch pirated videos.
On the whole, movie piracy is bad to the film industry as they lose money. The problem then becomes if they can stem the piracy problem will movie ticket prices actually decrease? Will online viewing services such as NetFlix lower their prices if the movie companies are recouping all of this money? There has got a chance to be a give-and-take attitude about it problem. There has got to be some incentive for users to wish to pay for a show. Spending money is definitely good for your economy even if it means spending money on enjoying a show.
Another step to consider could be the current state in the economy. People are still hurting financially and can want to get things free of charge or little cost provided possible. When that carrot goes away then a movie industry must adapt to lure those customers returning to seeing movies otherwise the movie piracy problem will just have more creative instead of disappear completely.
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